YuMe’s Latest VR Advertising Study Finds in-game Ads are Less Intrusive Oct 19, 2017 The survey used an immersive VR game show to collect the data.
YuMe Survey Finds 63% of Respondents Have Tried VR Jan 9, 2017 VR continues to reach more and more people.
YuMe Launches 360-Degree Video Ad Platform for Immersive Ad Experiences Dec 5, 2016 Another ad platform arrives for VR advertisers.