New partnership will see PlayFusion's Enhanced Reality Engine integrated into CRYENGINE.
PlayFusion and Games Workshop partner to develop an AR card game based on the Warhammer universe.
Gerhard will provide insights and leadership to the Advisory Group.
Customers at US Toys"R"Us stores will be able to interact with AR posters and packaging.
UK distribution will be handled by card game and toy distributor Esdevium Games.
The AR part is just a small part of the larger experience.