Car journey's and VR experiences could soon be one and the same.
New program aims to bridge the gap between industry and academia.
Available at select dealerships across Ireland.
New augmented reality app allows users to explore and drive the Audi Quattro in a virtual showroom experience
Oculus for Business have released a video showing how customers can create their perfect car with VR.
Audi is allowing customers to customise their dream car in VR at European dealerships.
Learn a little bit about the Audi VR Experience in an Intel interview from SIGGRAPH 2017.
Mark Dressekie discusses VR's growing impact in the motor trade