It’s not always easy visiting big events which is why Pixvana’s XR production studio, WunderVu, has extended its partnership with NBC Universal to showcase this weeks New York Comic Con in virtual reality (VR) via a series of episodes for SYFY WIRE.
The content WunderVu is planning on creating will allow guests to explore the floor of the New York Comic Con (October 4-7) in 180 or 360 degrees. This will enable them to engage and experience the event as if they were there, with three hosted VR episodes, each offering challenges and contests for viewers.
“Virtual Reality enables passionate endemic audiences, like the SYFY WIRE fan base, to experience ‘being there’ and being part of the fun, and the networks and sponsors are starting to notice,” said Rachel Lanham, General Manager of Wundervu in a statement. “There’s no other medium that envelops the viewer and builds lasting memories quite like VR.”
“VR allows us to reach audiences in a dynamic and truly authentic way,” said Matthew Chiavelli, SVP, Digital, for SYFY. “Together with SYFY WIRE’s four livestreams and with the production magic of Wundervu, we’re able to put people at New York Comic Con and other fan events that they might not have had the opportunity to experience otherwise. Helping people to share the experience of events like these in a virtual way is incredibly powerful.”