Several virtual reality (VR) titles have already been confirmed as part of the line-up for the 75th Venice International Film Festival. The latest to be announced is a VR animated film produced by Pinta Studios and co-produced by Jaunt China, called Shennong: Taste of Illusion.
The nine-minute VR film will have its premiere at the Venice Film Festival, where it will be shown as part of a competition with eighteen other VR films and experiences for the Linear VR Immersive Stories competition.
Shennong: Taste of Illusion is the second film to be produced by Jaunt China and selected for the Venice Film Festival. After the premiere, Jaunt China will act as the exclusive global distributor for the film.
The film delves into Chinese mythology to spin the tale of Shennong LiShan, a mythical god-king of herbal medicine and agriculture, who finds himself going on a spiritual quest as he is tasting and collecting herbs and plants to use in medicine.
Lei Zheng-Meng, CEO and Founder of Pinta Studios, said: “We have an excellent team with a strong resolution to explore VR as the new medium. We will stay true and continue to produce more premium content.” As the director of Shennong: Taste of Illusion and The Dream Collector, Mi Li remarked “It’s the second time that Pinta Studios’ VR work has been selected by the Venice Film Festival. We are more confident of our team than ever before, as we strive for consistency in excellence.”
“We are excited to work with Pinta Studios to continue our exploration of VR storytelling,” said James Fong, CEO of Jaunt China. “The story of Shennong: Taste of Illusion is based on one of the most ancient mythologies in China. Being nominated by the Jury of Venice International Film Festival is an acknowledgement that great story knows no national borders or cultural boundaries. We look forward to working with Pinta Studios to deliver amazing immersive storytelling and bring them to the global audience.”