Adobe is not a name you might normally associated with augmented reality (AR), but they’ve certainly changed that in recent weeks. Their latest update is the introduction of Project Aero, a multi-platform AR authoring tool.
The company says that the new tool will allow creators to design immersive content that can be published on the web or on VR and mobile devices.
Adobe are also working with Apple and animation company Pixar to add usdz support Adobe Creative Cloud app and service. This will allow designers to create AR content using popular creative tools such as Photoshop CC and Dimension CC. Creators will be able to use the usdz support to convert assets into a form that can be published natively within the Apple ecosystem.
On Adobe’s blog, the company stated: “At Adobe, our mission has always been to push the limits of creativity, and continuously innovate to support exciting new mediums. Apple is building a leading platform for augmented reality, and we are incredibly happy to announce that we are working with them to help designers and developers create these incredible AR experiences.”
Adobe is also collaborating with fifteen artists to create an immersive art exhibition which will be on display at The Festival of the Impossible, a celebration of artwork that will take place in San Francisco from 8th-10th June, 2018. Further information on this event can be found on the official website.
In a statement on its blog, Adobe said: “AR content development today also requires a combination of creativity and technical skills. Project Aero will deliver a system for both developers and creatives to build simple AR scenes and experiences leveraging Apple’s ARKit. Designers can easily create immersive content that can then be brought into Xcode for further refinement and development.”
For future coverage on new AR and VR projects and services, keep checking back with VRFocus.