This week has seen Facebook and Oculus make several big announcements surrounding Oculus Go and its various social apps including Oculus Venues which will feature live events like concerts, sports, or comedy nights. Before that happens music fans can enjoy a new music platform that’s launched this week, MelodyVR, from EVR Holdings.
Designed to deliver unique and world-class original experiences from a range of artists, the MelodyVR app will transport fans to sold-out stadium shows, far-flung festivals and exclusive VIP sessions. Whilst watching a show fans will have control over their viewpoint being able to switch to different Jump Spots, choosing to be in the front row, deep in the crowd, or up-close-and-personal with the band on stage.
“MelodyVR was founded to deliver new and amazing ways for music fans to connect with the artists they love. We’re thrilled to have launched our platform in the US and the UK and we look forward to launching globally over the coming months,” says MelodyVR founder and CEO Anthony Matchett. “We’re hugely excited to provide music fans across-the-globe with amazing, immersive VR performances from the world’s most recognisable and loved artists.”
The app will have performances rolling out weekly thanks to EVR Holdings partnerships with Sony Music Entertainment, Warner Music Group, Universal Music Group and more. This will see the likes of international artists including 2 Chainz, Rag’n’Bone Man, Niall Horan, Chainsmokers, Kiss, Bebe Rexha and more feature.
“In 1971, Pete Townsend wrote a science fiction musical called Lifehouse about a future where people didn’t have to leave home to get real life experiences from outside their four walls, we thought it was mad! But he proved to be right and MelodyVR have managed to bring this to life,” – Roger Daltrey of The Who.
In addition to the app launch EVR Holdings has announced a further $30 million USD dollars of investment, taking total funding to over $70 million to-date. The additional capital will be used to fuel corporate expansion globally and to push MelodyVR into additional international markets.
The MelodyVR app is now available in the UK and United States for Oculus Go and Samsung GearVR devices. For further updates keep reading VRFocus.