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Event Planning Transformed With Virtual Reality

Despite the relative youth of the virtual reality (VR) and augmented reality (AR) sector, these immersive technologies have already begun having a significant impact on areas such as construction, healthcare and education, now it is set to change the Event Planning industry.

When trying to plan any event, large or small, it is important for the event organisers to have a clear picture as to what a venue looks like.

The best way to do this is to visit the venue, but due to factors such as time and distance, this isn’t always possible. Therefore, event planning firm AllSeated has made its 360 RealPlans-3D software available for a range of VR headsets.

AllSeated’s planning tools are used in over 10% of all corporate and social events in North America. The company aims with the launch of 360 RealPlans-3D on Oculus Rift, HTC Vive and Samsung Gear VR to transform the way events are planned and delivered.

“Imagine a prestigious venue that has a spectacular ballroom, beautiful chandeliers, and a magical marble and imperial staircase that gracefully rises from the floor,” said Jim Bruels, Director of Event & Sales at Bently Reserve, a world-class venue in San Francisco. “With AllSeated’s virtual reality, we can transport clients into our venue from anywhere in the world, immersing them in an authentic sensory experience that truly lets them visualize their event. We can sell them the experience on the spot.”

“By bringing the collaborative realism of virtual reality to event planning, AllSeated is enabling the event community to recoup one of the biggest ROI in the history of event technology,” says AllSeated CMO and co-founder Sandy Hammer. “The opportunities for growth of small vendors, and venues of all sizes are truly endless. Some of our customer’s report closing more than 10 new events a year solely due to event visualization on AllSeated – a 10X ROI. We see VR increasing that number significantly going forward.”

The AllSeated 360 RealPlans-3D material is available through the standard AllSeated platform. Further information can be found on the AllSeated website.

Further news on new VR applications and software will be right here on VRFocus.