Digital Domain, the visual effects and virtual reality (VR) experience company which has been hired to create VR solutions for a new TV drama called Ten Years Late and previously made Monkey King, has revealed its VR original Micro Giants is to be featured at the New Frontier exhibition of the 2018 Sundance Film Festival.
Created by Digital Domain’s Greater China team, Micro Giants takes viewers into the tiny world of insects and plants, featuring an immersive narrative about a micro-ecosystem that includes vivid details and beautiful design.
“We thank the organizers of the film festival for giving us this opportunity. To be recognized shows off Digital Domain’s VR strength and creativity, but also helps to showcase the accomplishments of the Chinese VR community. I’m thrilled to see that Digital Domain can showcase more regional talent on the international stage with an original VR creation like ‘Micro Giants’,” said Daniel Seah, Executive Director and Chief Executive Officer of Digital Domain. “As another original IP for Digital Domain, ‘Micro Giants’ has fully demonstrated our top artistic creativity and advanced VR technology. Since we entered the VR market, Digital Domain has expanded from only B2B to achieving remarkable results in B2C. As ‘Micro Giants’ receives this international honor, we’re even more confident of, and holding higher expectations for, the future of our VR business.”
Yifu Zhou, the Director of Micro Giants and current Creative Director at Digital Domain Greater China, joined Digital Domain in 2013, venturing into VR in 2016 with projects like TFBOYS’ VR music video The Big Dreamer, the live broadcast of Faye Wong’s Moments Live concert using VR special effects, and the VR extra of the film Legend of the Naga Pearls.
“We’ve been trying to make today’s films more viable and more diverse through VR, said Zhou. “Micro Giants is completely produced through CG, using 360-degree animation to unveil the secret world in forests and under grasses as vividly as it can be. This is made possible by the clever artistic conceptualization and extraordinary skills of our team. I’m very pleased to see that this creation can be recognized by the Sundance Film Festival. This not only is encouraging to Digital Domain’s Greater China team, but also will further inspire the enthusiasm of Chinese artists around the world for VR creation.”
The Sundance Film Festival takes place from 18th – 28th January 2018 in Park City, Utah. As further VR creations are unveiled for the festival, VRFocus will keep you updated.