Virtual reality (VR) and augmented reality (AR) content studio UNLTD has announced the closure of a seed funding round, securing the company $1.1 million of investment.
The round was led by a group formed by serial entrepreneur and Vrvana investor Richard D. Adler of Interdomus as well as media and entertainment investor David Reckziegel of Rex Media Capital. UNLTD will use the funding to expand its client services as well as continue its original immersive content.
“Virtual and augmented reality are the next frontier in entertainment and branded content,” says co-founder and CEO, John Hamilton in a statement. “At UNLTD we are committed to driving immersive content to new levels. It’s an amazing new storytelling platform and we’re developing cutting edge production techniques for immersive content. With this funding, we have the opportunity to continue building on our current success with clients such as Universal Pictures (Fifty Shades Darker), A&E Networks (Fall Into Me) and brands such as L’Oréal Cosmetics and Intercontinental Hotels”.
UNLTD’s recent work includes live-action interactive film project Trinity. A science fiction VR series, the story is set in the future where humans have long been extinct. Androids, the last surviving beings on Earth, are fighting a final war for freedom against an all-powerful A.I., their God. Currently in post-production, Trinity’s pilot episode will be released to select partners by fall of 2017.
VRFocus will continue its coverage of UNLTD, reporting back with further updates.