Early last year the Salvador Dali Museum in St. Petersburg, Florida launched an exhibition that allowed visitors to use an Oculus Rift headset to be transported inside the painting and move around a virtual reality (VR) recreation and see the sculptures and vistas depicted from another perspective. Now The Salvador Dali Museum has teamed up with VR content platform Inception to allow art fans worldwide to try out the experience.
The Dali Museum and Inception are making the experience, titled Dreams of Dali, available for users of the Oculus Rift, HTC Vive, Samsung Gear VR, Google Daydream and Google Cardboard. The experience is focussed around Dali’s painting, Archeological Reminiscence of Millet’s “Angelus” and allows viewers to enter into the painting to explore the towers and explore the world created by the famous surrealist.
“We hope that Salvador Dalí, known in his lifetime as what we now call an ‘earlier adopter’ of new technology, would applaud this homage to his 1935 painting,” said Kathy Greif, Chief Marketing Officer for The Dalí Museum. “It’s exciting to be part of the movement that is delivering digitally-based, immersive cultural experiences” said Greif. “Putting Dreams of Dalí onto the Inception app enables us to educate and inspire a much broader audience – even those who can’t travel to St. Pete – extending our reach beyond our walls.”
“Inception was the perfect fit for The Dalí’s Dreams of Dalí distribution, now joining our existing Dalí VR experiences created in partnership with the Dalí Theatre-Museum in Figueres, Spain,” said Benny Arbel, Inception CEO. “The Inception platform strives to give users a more immersive experience, with our range of interactive VR art pieces and exhibitions such as Daydreaming with Stanley Kubrick and Ron Arad’s Curtain Call, as well our Boiler Room x Google Pixel experience created exclusively for the Google Daydream.”
VRFocus will bring you further news on VR in art as it becomes available.