In 2016 the USA Today Network unveiled its first branded news experience VRtually There, showcasing immersive content focused on national news coverage. Today, the network has announced season two of the franchise, aiming to deliver more 360-degree experiences for virtual reality (VR) audiences.
VRtually There episodes will be released every Tuesday 4pm EST, starting from today until July 2017. During the programmes run, viewers will get to see everything from wild adventures to extreme sports and the wonders of nature from across the US. The first episode will feature hang gliding in Hawaii, an upclose encounter with giant elephant seals in Año Nuevo State Park, California and a ride in a 50-year old Goodyear Blimp.
“With over ten million views of ‘VRtually There,’ we are bringing together amazing advances in VR technology and an even higher ambition to tell the most gripping stories and bring new experiences to our audience in VR,” said David Hamlin, Executive Producer of “VRtually There in a statement. “We are focused on five content areas that we know our audience enjoyed based on prior performance, and are even more unique and thrilling for viewers.”
The programme continues USA Today’s reach into VR and 360-degree content which began back in 2015. That year the network released Blue Angels, an immersive piece that became one of the most watched 360-degree videos on Facebook. And this year saw the network livestream the Presidential inauguration in 2017.
To watch VRtually There, viewers can access the content via the USA TODAY app, YouTube app and website and Google Play store with support for Daydream.
VRFocus will continue its coverage of USA Today, reporting back with the latest announcements.