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Kenzan Studios: Behind the Scenes of the Kenzan Arena Franchise

Kenzan Studios’ out-of-home entertainment franchise, Kenzan Arena, made waves in the virtual reality (VR) industry upon its announcement earlier this year. A large-scale multiplayer experience that utilises backpack PCs, Oculus Rift or HTC Vive head-mounted displays (HMDs) and Noitom optical tracking systems to deliver original content and unique VR experiences to consumers. VRFocus recently visited Kenzan Studios’ headquarters in Geneva to get the lowdown on the technology and experiences it would offer.

Starting from humble beginnings creating retail displays, Kenzan Studios has grown to employ more than 40 creatives across the company’s two studios. The rapid acceleration of the company in recent times is thanks to two investment rounds in 2016, totalling $9.87m USD, and a renewed focus on VR technology and experiences.

You can find out more about Kenzan Studios’ VR ambitions and their Kenzan Arena franchise in the video below, and VRFocus will keep you updated with all the latest developments from Kenzan Studios.