One of the largest events in the world for consumer technology, CES 2017, is due to take place in a few weeks beginning early January. Heading to the conference and exhibition will be Qualcomm Technologies, Inc., which has been working with Lionsgate, to power the Power Rangers virtual reality (VR) experience, which will be debuted at the Las Vegas event.
The new VR experience is based on Lionsgate’s Saban’s Power Rangers, with the new feature film adaptation set to roll out in theatres worldwide on 24th March, 2017. The Power Rangers VR Experience will allow fans to enter the zords of their favorite Power Ranger, embodying their powers and capabilities.
One of the purposes of collaborating with Qualcomm was to enable the Power Rangers VR experience to highlight several innovations in the company’s flagship Snapdragon 835 processor, that creates a responsive and immersive experience within the world of the film. The Snapdragon 835 has been engineered to allow for high VR frame rates, immersive audio, enhanced 3D graphics with real-time rendering and high-definition video content.
“Lionsgate is at the forefront of innovative and immersive storytelling backed by a rich portfolio of premium content,” said Mike Finley, senior vice president and president, North America and Australia, Qualcomm Technologies, Inc. “We’re happy to be working with Lionsgate to create an exciting virtual reality experience for Power Rangers fans through the technologies we’ve implemented on Snapdragon 835.”
“We’re delighted to team with Qualcomm Technologies on a virtual reality experience that will bring fans closer to the action of Saban’s Power Rangers as they prepare for the film to arrive on the big screen,” said Paula Kupfer, senior vice president, global partnerships and promotions, Lionsgate. “Qualcomm Technologies’ cutting-edge VR technology provides a platform for a compelling Power Rangers experience and represents a major evolution in the fidelity and immersion made possible through mobile VR.”
If you want to see the Power Rangers VR experience, produced alongside animation studio Reel FX, you’ll have to head to the Qualcomm Technologies CES booth. There’s been no indication if the experience will see a public release, but the companies do plan on expanding the initiative internationally, including China.
For any further announcements on the Power Rangers VR Experience, keep reading VRFocus.
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