Back in June, VRFocus reported on augmented reality (AR) company Lumus securing $15 million USD in a Series B funding round. Today the company has revealed the completion of a series C round, raising $45 million to expand development, operations, and marketing of its transparent wearable display technology for the AR and smart eyewear industry.
The round was led by Quanta Computer, a global notebook computer ODM company based in Taiwan, whilst featuring investments from HTC and other strategic investors. “This new funding will help Lumus continue to scale up our R&D and production in response to the growing demand from companies creating new augmented reality and mixed reality applications, including consumer electronics and smart eyeglasses,” said Lumus CEO Ben Weinberger. “We also plan to ramp up our marketing efforts in order to realize and capture the tremendous potential of our unique technology to re-envision reality in the booming AR industry.”
While C.C. Leung, vice chairman and president of Quanta, commented: “AR/VR is well aligned with our growth strategy and we’re pleased to invest in the Lumus optics solution for augmented reality. This is pioneering technology, and we have great confidence in Lumus as an innovator and industry leader for transparent optical displays in the AR market.”
Founded in 2000, Lumus serves multiple AR verticals that include healthcare, manufacturing logistics, avionics and, consumer products like the Lumus DK-50 smartglasses. The Lumus solution is based on its patented Light-guide Optical Element (LOE) waveguide, enabling the production of wearable displays designed to be compact, comfortable, and fashionable. LOE technology consists of a unique lens that contains an array of ultra-thin transparent reflectors, and a mini-projector that injects an image into the lens.
“We are very committed to AR/VR,” says David Chang, COO of HTC. “Our current investment is aligned with HTC’s natural extension into augmented reality following our successful VIVE launch earlier this year.”
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