Matterport, an immersive platform company that specialises in 3D spaces, has today announced the launch of CoreVR which adds virtual reality (VR) support to any of its 3D content.
The company’s library of 3D spaces is one of the largest in the world and with the addition of CoreVR, creates a fast, easy and inexpensive system for delivering VR experiences of real-world places.
With the enabling of CoreVR for free on over 250,000 existing Matterport 3D Spaces more users can see what these models look like in VR, the standard library has been experienced by consumers over 75 million times. And to encourage this further Matterport will continue to enable the CoreVR option for free for any 3D Space created through 2016, which the company says will represent over $5 million USD of VR content delivered into the developing VR ecosystem.
After 2016, content publishers can simply select the CoreVR option for only $19 per new 3D space. With the CoreVR feature integrated directly into Matterport Showcase, users will be able to transition quickly from the Web to VR.
“Like any new platform, VR needs content to grow, and with the new CoreVR option, Matterport delivers a huge library of real-world VR content and the most effective and scalable option to allow anyone to create a VR experience of a space,” said Bill Brown, CEO of Matterport. “Matterport is excited to bring this capability to its thousands of camera owners and to millions of consumers visiting Matterport Spaces. We believe in the power of VR to help us achieve our vision of giving people the power to experience any place at any time.”
To start with CoreVR will be available through Matterport apps for Google Cardboard and Samsung Gear VR, with other platforms to come. As part of the release, Matterport’s VR app now comes with an example gallery of 150 real world places for you to visit in VR.
Matterport has also announced that many of its customers and partners are incorporating CoreVR as part of their business initiatives. These come from a wide variety of industries including residential and commercial real estate, apartment rentals, vacation rentals, hotels, business listings, event venues, architecture, construction, and entertainment and news media.
Online real estate destination Realtor.com, which is operated by News Corp subsidiary Move, Inc., uses Matterport which Ryan O’Hara, CEO, Move, Inc., said: “We’re excited to enable consumers and our professional customers to capitalize on emerging opportunities in online real estate made possible by innovations in visualization such as Matterport’s CoreVR. The improvement in time and cost of implementing VR will drive a significant increase in its use in real estate marketing in the years ahead.”
VRFocus will continue its coverage of Matterport, as it continues expanding into the VR field.