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AMD Showcasing Two New Cinematic VR experiences at the Mumbai Film Festival

AMD has been a long term supporter of virtual reality (VR), whether that’s been through products such as its VR-Ready graphics cards, or various collaborations to promote and develop the technology. Today the company will be at the Mumbai Film Festival in India, with AMD’s Raja Koduri, senior vice president and chief architect of the AMD Radeon Technologies Group, showcasing new technologies to create immersive cinematic content, and two new cutting-edge VR experiences.

For the festival Koduri will take to the stage alongside SS Rajamouli, the director of Baahubali: The Conclusion, to unveil AMD’s technology to rapidly capture and create cinematic quality 360-degree video. Part of this includes a prototype of an AMD-developed VR capture camera (codenamed ‘BB360’) and video stitching software, Project Loom. Loom allowed the production team to rapidly stitch 360-degree video in real-time compared to many hours or days with previous techniques and technologies. The open source Loom software will be widely available to content creators by the end of the year. These are being used to create promotional VR content for Rajamouli’s upcoming film, Baahubali: The Conclusion, set to premiere in April 2017.

Baahubali The Conclusion

As well as showcasing this new tech, Koduri will be taking part in several other sessions this weekend in which he’ll be revealing two new experiences. The first will be a 360-video on the set of Baahubali: The Conclusion, in which fans will be able to meet the actors, virtually walk around the set, and see the effort that went into making the movie. The video will be available to the public at 11:00am IST on Sunday, 23rd October.

The second experience being shown to attendees is The Sword of Baahubali, offering a glimpse at the ambitious film’s larger than life characters, exotic locations, and powerful drama. This experience will be distributed next year, several weeks before the premiere.

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