VR and Queen Combine for The Bohemian Rhapsody Experience

If you’re a fan of rock legends Queen then a new virtual reality (VR) experiment by the band in collaboration with Google Play might be worth a look.

Called The Bohemian Rhapsody Experience, the VR project uses a remixed 3D spatialized version of the quartet’s iconic hit “Bohemian Rhapsody” that reacts sonically to the user’s movements. Immersive studio Enosis VR along with a team of world-class animators and designers created the app which takes viewer on an interactive visual narrative that draws inspiration from the iconography and symbolism of Queen’s music and artwork.


“This fabulous Google clip is a new ground-breaker – perhaps the first great work of art in stereoscopic VR animation. It’s compatible with all VR smartphone-based systems, including my own London Stereoscopic Company OWL VR kit. A new kind of 3-D experience!” said Queen’s Dr Brian May.

“We hope this virtual reality experiment will give fans a new way to experience this iconic track while also representing the boundless possibilities for artists and creators to collaborate with Google Play,” said Gareth Hornberger, Brand Manager on Google Play.

You can download The Bohemian Rhapsody Experience from Google Play for free with support for Google Cardboard, iOS devices will be getting the experience very soon. The app also includes a 360-viewing mode for users to utilize the content even if they do not own a headset.

Guitarist Brian May has been a strong proponent of VR as he’s been a lifelong aficionado of stereoscopic images, running The London Stereoscopic Company Ltd. Back in May the company launched the OWL VR Kit, an adaptation of the company’s stereo viewer which enabled anyone to view the company’s reproductions of classic Victorian stereo cards. The OWL VR Kit uses an adaptor to house the majority of  smartphones, with the open design allowing full access to the screen.

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