MTV’s Teen Wolf Virtual Reality will launch today in Oculus Store as the first release from Turbo Super Now, a virtual reality app for sci-fi and comic-con oriented virtual reality (VR) content. The non-interactive, 360 video version previously launched on Facebook 360 and YouTube 360, racking up over a million views in less than 24 hours.
Debuted to much acclaim on the floor of San Diego Comic-Con last month, the interactive Teen Wolf Virtual Reality, presented by AT&T, is now being made available exclusively in the Oculus Store through Turbo Super Now. When viewed on Turbo Super Now, algorithm-based, gaze-activation changes the story according to where you look. In Teen Wolf Virtual Reality, your survival depends on how well you follow the warnings from the characters, and the ending reflects your subconscious decisions.
“We love using subconscious interactivity because it gives you a customized narrative experience that changes according to the way your mind follows the story,” said Moth+Flame founder Kevin Cornish, who directed the Teen Wolf Virtual Reality experience. “The beauty of it is that since you don’t know that you’re interacting, the technology doesn’t get in the way of the storytelling the way it can during point-and-click experiences.”
Moth + Flame, producer of Teen Wolf Virtual Reality and publisher of Turbo Super Now, is a VR agency guiding marketers into the VR ecosystem. Teen Wolf Virtual Reality is free and available to download for Oculus Rift now, and VRFocus will keep you updated with all the latest Oculus Rift exclusive releases.
UPDATE: The Teen Wolf Virtual Reality experience is available via the Oculus Store but currently only compatible with the Samsung Gear VR, not the Oculus Rift. VRFocus apologises for the error.