Virtual reality (VR) gives not only filmmakers, but also campaigners of global issues, a new immersive medium with which to connect the general public to important causes around the world. Ex-President Bill Clinton announced the premiere of a VR film, Inside Impact: East Africa, during the opening session of the Clinton Global Initiative (CGI) Annual Meeting.
Inside Impact: East Africa was produced and directed by Montreal based creator and producer of cinematic live-action VR experiences Felix & Paul Studios in association with m ss ng p eces. The eight-minute film allows people anywhere to join President Clinton and Chelsea Clinton on their trip to East Africa. Filmed in spring 2015, the VR experience lets viewers see communities otherwise inaccessible to most – from modern downtown Nairobi to Kibera, the largest slum in Africa.
In the film, viewers explore three CGI commitment sites that the Clintons visited. The first is about a Solar Sister entrepreneur in rural Karatu, Tanzania, who uses a solar panel on her roof to charge a generator that provides her house with power.Then viewers join a classroom in the Farasi Lane School in Nairobi, Kenya, as a teacher utilizes Discovery Learning Alliance (DLA) tools and techniques to teach her students about malaria prevention. And for the final film, watch a child hear for the first time as a hearing aid is fitted in Nairobi as part of the Starkey Hearing Foundation’s 2010 commitment to fit more than one million hearing aids to people in need this decade.
“For the first time, we’re debuting a film here at CGI. Unlike any film that most have seen, and certainly that I had ever seen, this one is a 360 degree virtual reality experience where you are actually supposed to feel like you’re there,” said President Bill Clinton. “On our trip to East Africa this spring, we filmed with three different commitment-makers and I think that the film will give people the opportunity to understand the difference CGI members can make in a whole different way.”
Inside Impact: East Africa will be available exclusively on the Oculus Store for Samsung Gear VR and a 360 degree panoramic version is available on Facebook.
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