Yoshida: Gamers ‘really excited to buy Morpheus’, Families Need Convincing

As it’s appearing on the PlayStation 4 videogame console, the Project Morpheus virtual reality (VR) head-mounted display (HMD) is primarily marketed towards gamers at this point in time. Creator Sony Computer Entertainment (SCE) had around 20 different titles to showcase for the device at E3 in Los Angeles, California last week, which impressed both VR veterans and newcomers alike. But VR isn’t meant for videogames alone, and SCE sees non-videogame content as an important part of convincing families to purchase the kit.

Project Morpheus

Shuhei Yoshida, SCE’s Head of Worldwide Studios, recently said as much in an interview with Digital Spy. He first talked about Samsung and Oculus VR’s mobile HMD, the Gear VR, and how its non-videogame content was appealing to a wider market. “You can visit a beautiful beach or get a helicopter over New York,” he said. “My daughters had fun watching the circus. Gamers are really excited to buy Morpheus, but that person may have to convince their families why the spend is justified. Something like that can be enjoyed by anyone and everyone.

“We’re not talking specifically about non-game content just yet but we are definitely working with companies who are producing quality non-game panorama video content so they can bring it to Project Morpheus. It’s passive entertainment but communicates the strengths of VR very well,” Yoshida concluded.

Since this interview was held the movie division of Sony, Sony Pictures, has revealed its own Project Morpheus experience in Can You Walk the Walk?, designed to promote the upcoming film The Walk. The VR experience will allow viewers to get a taste of walking between the World Trade Center towers on a tight rope as performed by Philippe Petit in 1974. Non-videogame content certainly looks as if it could play a big part in Project Morpheus’ future, then.

VRFocus will continue to follow Project Morpheus closely, reporting back with the latest updates on it.