With a $2 billion USD buyout following its immensely successful Kickstarter campaign, Oculus VR is perhaps the best equipped company to deliver virtual reality (VR) technology to the mainstream with its Oculus Rift head-mounted display (HMD). Just how quickly the company becomes successful and to what extent has been a hot topic over the past year with various figures having been thrown around. According to head of developer relations Aaron Davis, the company is aiming for over 1 billion VR users in 10 years’ time.
Davis said as much in a recent session at Game Connection Europe 2014, as reported by Pocket Gamer. “Our goal as a company is that over the next 10 years want to have over 1 billion people engaged in virtual reality,” Davis said.
“We’re not just talking about people in this room. We’re talking about old people, young people, people from difference economic backgrounds, living in different countries.”
Note that Davis doesn’t specifically state that this means one billion Oculus Rifts sold, rather 1 billion people using VR. This could mean that company will count those using other HMDs, such as Sony Computer Entertainment’s (SCE) Project Morpheus device for PlayStation 4, towards that goal. Splitting that target across other companies certainly makes it seem more reasonable, which also falls in line with CEO Brendan Iribe’s vision of one billion VR users that he’s commented on before.
Last week Facebook CEO Mark Zuckerberg laid out his own rough expectations for Oculus Rift sales, stating that he didn’t think the device would reach 50 to 100 million units sold in the next few years but instead over the course of multiple iterations of the device.
Of course, concrete details on the release of the first consumer version of the Oculus Rift are needed before anyone can give accurate predictions of how it will perform. VRFocus will continue to follow the device closely, reporting back with any further updates.